Fresh food, or expirable products are posing large lump of losses to our mankind's limited resources. Biodegradable food/beverage should be consumed at maximum in an ideal model. So means impossible? No, not that so. We can approach that goal by connecting stores and consumers each other and pursue the following business idea.
When foods or any products come close to expiration, stores will distribute information of those products together with discount alluring to customers. Members have got the message via the designated channels like iPhone app, or email and get enticed by super discounting price. They hurry up to the stores and put the nearly-expirational products into their carts. Perfect.
Win-win.
No waste, no loss, just betters and winners.
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